Introducing the jewel of the Maritimes to national audiences
Benjamin Bridge
Creating a brand to support the next generation of Canadian high-performance athletes
Canadian Olympic Foundation
Naming and branding the final tour for an environmental icon
David Suzuki Foundation
Repositioning a storied institution in a cluttered marketplace
Havergal College
Launching an entertainment channel for true movie lovers
Hollywood Suite
Exposing the #1 killer of Canadians under the age of 44
Parachute
Changing the face and voice of international development
Plan Canada – Because I am a Girl
A new strategic direction for a major new loyalty program for Millennials
purehmv
Introducing a totally unique European brand to North America
Renova
Naming an important new healthcare clinic for Ontarian families
SickKids “Boomerang”
Launching a revolutionary product in a lagging industry
University of Toronto Press
An “Extraordinary” campaign for a major university