Posts tagged: Cassies

  • Small is Powerful

    Small is Powerful

    Today we’re tooting our own horn a bit, and praising small firms of all kinds. In the mergers and acquisitions craze of the last few decades in advertising, there were times when it felt like there were only 3 big agencies in the world. But today, small independent firms and freelancers, very entrepreneurial and fearless,… Read more »

  • Advertising Actually Works – Wunderkind Wins Another Cassies Gold

    I’m very pleased to share with you that at the Cassies Awards tonight (Jan. 28), Wunderkind was awarded its second Gold for the Because I am a Girl campaign, this time in the coveted Sustained Success category, for long-term campaigns. The Cassies are a unique awards show, in that they recognize outstanding business results achieved… Read more »

  • Field Trip! Yay!

    When I was in high school, one of my classmates, Jim Lasser, helped organize a field trip to his dad’s advertising agency. A bunch of us got on a bus from New Jersey to Manhattan, the shining Emerald City of ambition and dreams, and went to the offices of Ogilvy and Mather to get a… Read more »