Posts tagged: winning business

  • Business Development

    The competitive part of me didn’t want to write this blog post. Too many secrets being shared! But one of my hybrid account-creative guys, Mark Petch, suggested it, and my better tendencies have prevailed. Business development is more an art than a science. It could be called “The Art of Attracting Business.” What are some… Read more »

  • 7 Habits of Highly Effective Pitchmen

    Today let’s talk about a topic that nearly every ambitious, creative person wants to know about: How to pitch ideas successfully. Whether you’re an account manager, agency president, brand manager, vice president, fundraiser, venture capitalist, innovation specialist, product developer, you name it — sooner or later you’ll have the opportunity or the need to pitch… Read more »